Former Florida Governor Jeb Bush is expected to formally announce his campaign for the Republican presidential nomination on June 15 in Miami, according to a new campaign website that went live early Thursday.
"Coming soon ...," Bush said on his Twitter account, linking to the new website. A companion message was posted in Spanish.
Bush, the son of former president George H.W. Bush and brother of former president George W. Bush, is entering a crowded field of Republican candidates ahead of the November 2016 presidential election, with former Texas Governor Rick Perry the latest to join.
With his announcement, Bush, 62, immediately becomes one of the top-tier candidates for the nomination. As the candidate who most represents the establishment wing of his party, he already leads many national polls of Republicans who are considering a wide-open field for the 2016 nomination.
His main challenge is to convince conservative Republicans to set aside their concerns that he is too moderate for their tastes even as he tries to expand the reach of Republicans, who have lost the last two presidential elections and who are seen as facing an uphill battle in 2016.