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Tuesday, 01 December 2020

Apple developing search engine to compete with Google: Report

The move comes amid increased scrutiny by antitrust enforcers, who sued Google in the United States over its dominance in search technology

AFP , Wednesday 28 Oct 2020
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This file photo taken on August 28, 2019 shows the US multinational technology and Internet-related services company Google logo (top L), US online store application Amazon (top C), US online social media and social networking service, Facebook (top R) and US multinational technology company Apple logo application (down C) displayed on a tablet in Lille AFP
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Apple has accelerated work to develop its own search engine that would allow the iPhone maker to offer an alternative to Google, a Financial Times report said Wednesday.

The report, citing unnamed sources, said signs of the search engine technology have begun to appeal in its iOS 14 operating system.

The move comes amid increased scrutiny by antitrust enforcers, who sued Google in the United States over its dominance in search technology.

As part of the lawsuit, the Department of Justice noted that Google pays Apple billions of dollars to be the principal search engine on iOS devices.

Apple did not immediately respond to an AFP query. Reports in the past have said Apple had begun some in-house research on creating a search engine.

According to the FT, Apple two years ago hired Google's head of search, John Giannandrea, in a move designed to help build artificial intelligence capabilities and its Siri virtual assistant.

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