Egypt's leading internet service provider company, TE Data, launched new reduced prices for internet services Wednesday, state news agency MENA reported.
TE Data, the internet arm of majority state-owned landline operator Telecom Egypt, said in a statement that it has canceled packages working with internet speeds of 256 kilobits per second (kbps) and 512 kbps.
Prices of the new monthly packages are as follows: LE50 for speed of 1 megabit per second (mbps) and 10 gigabyte download capacity, LE95 for speed of 1 mbps and 100 gigabyte download capacity, LE140 for speed of 2 mbps and 150 gigabyte download capacity, LE220 for speed of 4 mbps and 250 gigabyte download capacity and LE300 for speed of 8 mbps and 300 gigabyte download capacity.
Previously, TE Data offered an internet speed of 512 mbps for LE90 a month.
The government, which owns 80 percent of TE Data, has been pushing for cheaper, faster internet since Minister of Communication and Information Technology Khaled Negm was appointed earlier this year.
The initiative is part of an effort to boost Egypt's 34 percent internet penetration rate, which is low compared to its Arab neighbours, Negm said at an event in June organized by the Canada Egypt Business Council.
TE Data boasts a market share of over 65 percent. Other ISPs have previously said that they could only lower their consumer prices if TE lowered the wholesale fees they pay to rent its infrastructure.
There have been popular calls for better internet prices in Egypt. Last year, a group of young people launched a campaign to improve the speed and lower the cost of using the internet in Egypt.
There are 38.75 million internet users in Egypt. The leading ISPs are TE Data, and the internet arms of leading mobile operators are Mobinil, Vodafone Egypt, and Etisalat Misr.