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VIDEO: Umm Kalthoum revived as hologram in Cairo

Legendary Egyptian singer Umm Kalthoum sings for 6 minutes at launch event of MBC Egypt; event was first time a hologram has been used on a live stage in the Middle East

Ahram Online, Monday 14 Jan 2013
Views: 3639
Views: 3639

The Amman-based design and advertising agency, ND Productions, simulated a performance by iconic Egyptian singer Oum Kolthoum at the launch event of MBC Egypt, which took place in October in the prescence of a large group of Arab actors, musicians, and filmmakers.

The video was released on YouTube last week.

ND Productions restored footage from a 40-year-old recording of the singer, putting together the first live hologram on a Middle Eastern stage. 

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