“Meet Elmohamady this Thursday,” the English club official website stated on Monday to urge their supporters to visit club’s shop.
“The Egyptian will be attending a signing session at the club’s retail outlet in Debenhams Sunderland between 5-6pm,” added the statement.
The outstanding performance of the 23-year old assured him a place in the starting XI of the Black Cats since joining them last summer in a loan deal from Egyptian side Ennpi.
The English Premier league club decided to make use of the player’s popularity among supporters in reviving the sales of their retail outlet.
“A wide range of SAFC gifts and merchandise will be available to purchase. Fans are advised to arrive early as significant queues are expected,” concluded the statement.
The player’s last appearance was Saturday as he came off the bench in the 83rd minute but couldn’t save his teammates from their 3-2 defeat against Wolves.