Resurgent record signing Brown Ideye scored twice as West Bromwich Albion progressed to the quarter-finals of the FA Cup with an emphatic 4-0 victory against West Ham United at the Hawthorns on Saturday.
Nigerian Ideye, signed for 10 million pounds from Dynamo Kiev in July but yet to shine, applied a simple finish to give West Brom a 20th-minute lead and James Morrison added a second before the break with a stunning long-range strike.
Ideye headed his second, and fourth in his last three matches, in the 57th minute and Saido Berahino completed the rout after West Ham substitute Morgan Amalfitano was dismissed for a poor challenge and a shove to the face of Chris Brunt.
Later on Saturday Liverpool travel to Crystal Palace, Stoke City visit Blackburn Rovers and Derby County host Reading in an all Championship (second tier) tie.
Holders Arsenal face Championship leaders Middlesbrough on Sunday.
"Right now I am very happy for the team and for myself for the two goals today," Ideye told BT Sport. "As you can see we were on top of the game from the goalkeeper to the attack."
"I am very happy here so I just have to keep working hard. We just have to enjoy every game and if we continue like this I know we will do very well."
After a lively and even opening, the marauding Craig Dawson won possession in West Ham territory before rolling a perfect low cross into the path of Ideye who stroked home.
Craig Gardener came within inches of adding a stunning second but his rasping long-range shot shuddered against the bar with West Ham goalkeeper Adrian well beaten.
The hosts did not have to wait long to double their lead when Morrison added a spectacular second in the 42nd minute.
West Ham's Mark Noble surrendered possession and Morrison was allowed space on the edge of the box before letting fly with an unstoppable thunderbolt.
The hosts continued their dominance after the break and Ideye generated great power and placement from a standing start to head home Stephane Sessegnon's deflected cross.
Substitute Amalfitano was brought on in the 60th minute but stupidly got a red ard when he followed a rash challenge with a petulant shove in the face of Brunt.
West Ham's misery was compounded when Berahino fired in from an acute angle for his fifth goal in three FA Cup appearances this season.
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