Prince Ali expects sponsors to snub FIFA if Blatter stays

AP , Monday 6 Apr 2015

FIFA vice president Jordan
FIFA vice president Jordan's Prince Ali bin al-Hussein (Photo: AP)

FIFA presidential candidate Prince Ali bin al-Hussein believes the scandal-hit organization will struggle to replace sponsors and be hurt financially if Sepp Blatter remains in charge.

Five of FIFA's top 14 sponsors decided in recent months not to extend their deals, leaving a void ahead of July's qualifying draw for the 2018 World Cup.

None of the departing sponsors, including Sony and Emirates airline, spoke out publicly against FIFA.

But Prince Ali has used his FIFA manifesto to warn that ''the damage which is being exacted upon 'Brand FIFA' has financial implications. Sponsors have begun to vote with their feet ... we can expect revenues to reduce.''

Prince Ali is one of three candidates trying to stop Blatter being re-elected for a fifth, four-year term in May.

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