The partnership hones the expertise of Organi Group, a holding company with pioneering subsidiaries in multiple sectors, and Concrete Plus, a leading construction firm.
According to a joint statement by both conglomerates, the Rolling Plus facility, which spans 400,000 square meters in Ain Sokhna, will produce eight million tyres annually.
This project will strengthen Egypt's industrial capacity, leverage the nation's strategic location as an essential trade conduit, and reduce reliance on tyre imports. It will also conserve foreign currency reserves and achieve a surplus through exports.
The project initially focuses on supplying the local market but plans to expand regionally and internationally in subsequent phases.
In September 2023, the Main Development Company for the SCZone signed a preliminary agreement for the Rolling Plus factory as part of its broader strategy to attract investment and position Egypt as a manufacturing hub for Africa and the Middle East.
The initial phase of the tyre manufacturing facility, which has a €400-450 million budget, will focus on constructing production lines for passenger and light transport vehicle tyres. The facility will have an annual output of three million units, half of which will serve local market needs.
The second phase will see an increase in manufacturing capacity, with seven million tyres produced annually. Notably, 40 percent of this expanded output is intended to address the growing demand within the local market.
The final phase will elevate the factory's capabilities by introducing bus and heavy transport tyre production lines, bringing the facility’s total annual capacity up to eight million tyres annually.
The project is set to create 1,000 direct and indirect jobs, tangibly impacting the local economy.
It also aligns with Egypt's efforts to localize automotive manufacturing, a priority under the national strategy for the automotive industry launched in 2022.
In August, Prime Minister Mostafa Madbouly introduced incentives designed to attract companies dedicated to expediting the localization of vehicle production and the manufacturing of critical components, accelerating the establishment of car production and related industries.
To bolster this effort, PM Madbouly stated that the government is prepared to collaborate with serious investors by providing access to land and even building factories. The goal, he said, is to establish automotive manufacturing facilities in Egypt that mirror the success of those in South Africa.
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