Students at Cairo University who launched the ‘On the Same Line’ Campaign. Al-Ahram.
The campaign advocates for equal opportunities for Egypt’s people with disabilities, who amount to approximately 15 million people.
"We believe it's crucial to move beyond outdated perceptions and truly see the potential within every individual," Maram Mohamed, a member of the campaign team, told Ahram Online.
"Our campaign is about creating a level playing field, ensuring that the 15 million Egyptians with disabilities are not left behind. Our message is simple: It is time for all Egyptians to be on the same line,” she added.
The student-led initiative pushes for promoting an inclusive environment where individuals with physical or visual disabilities have equal access to education, jobs, and social life.
As their graduation project, the students from the Faculty of Mass Communication aim to spotlight the often-overlooked potential of people with disabilities.
The campaign celebrates their contributions to society while actively working to dismantle harmful stereotypes that hinder inclusion.
It also raises awareness about the broader societal need for accessible and supportive systems.
By advocating for digital accessibility, the initiative presses for increased participation of people with disabilities in today’s tech-driven workforce and higher education, supporting Egypt’s wider goals of digital transformation.
On the Same Line has already kicked off its outreach with an event at Saint Mary Elias International School for Girls in Cairo, held under the patronage of Sofaraa Volunteer for Sustainable Development.
On the Same Line team during the session at Saint Mary Elias International School for Girls with secondary students. Al-Ahram.
The session educated secondary students on respectful interaction and the inclusion of challenged people in academic and professional settings.
The campaigners also shared a feedback video via their Instagram page, capturing responses from the secondary student attendees, and showcasing the campaign’s impact.
The team is currently in the process of securing the support of various ministries.
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