NCCM files complaints as controversial “Kids Episode” of The Blind Date Show is deleted

Zeinab El-Gundy , Thursday 8 Jan 2026

The National Council for Childhood and Motherhood (NCCM) filed formal complaints with the Public Prosecution’s Child Protection Office and the Supreme Council for Media Regulation (SCMR) on Thursday, after two children appeared in a “Kids” episode of the online programme The Blind Date Show, produced by BingeCircle, in a format that mimics adult dating shows.

Egypt

 

The episode, released online on Thursday, was withdrawn and deleted within hours after triggering widespread public backlash and intervention by child protection authorities. The controversy began earlier in the week, following the release of the episode’s promotional trailer on Tuesday.

Dr Sahar El-Sonbaty, head of the National Council for Childhood and Motherhood (NCCM), said that linking children to adult concepts—even under the guise of entertainment—amounts to a “dangerous deviation” that risks normalizing inappropriate social behaviour among minors. She warned that placing children in such media frameworks exploits their innocence, undermines their psychological well-being, and runs counter to the fundamental principle of the child’s best interests.

Regulatory action and legal exposure
 

The Supreme Council for Media Regulation (SCMR) ruled that the programme’s format remains inherently adult, regardless of any cosmetic adaptations made for younger participants. By featuring children, the platform was found to have breached media regulations prohibiting the commercial exploitation of minors for digital engagement or online visibility.

The council cited Article 116, which imposes enhanced penalties for exposing children to circumstances that threaten their security, health, or moral development. Regulators further warned that broadcasting such content increases the risk of online harassment and psychological harm, in violation of Egypt’s Child Online Protection Strategy.

Separately, the Public Prosecution is reviewing whether the episode constitutes a breach of “Egyptian family values” under Article 25 of the Cybercrime Law.

Following a formal hearing on 8 January 2026, BingeCircle signed a legally binding pledge committing to the permanent exclusion of minors from all future episodes of The Blind Date Show. The platform now faces potential administrative fines ranging from EGP 50,000 to EGP 500,000, with regulators stressing that commercial incentives cannot override child protection obligations.

Company defence
 

In a statement issued on Thursday, BingeCircle defended the production while confirming its removal. The company said filming took place under the supervision of a licensed child psychologist to ensure that discussions remained age-appropriate, focusing on school life, hobbies, friendships, and balancing education with acting.

It added that all participants were professional child actors who appeared with the full written consent of their legal guardians. Conventional dating tropes, such as the exchange of roses, were replaced with neutral “Let’s be friends” messages to eliminate romantic undertones. Despite these measures, the company said it chose to delete the episode “in response to public sentiment and out of respect for the Egyptian family.”

Child actor’s statement
 

Remon Tawfik, one of the children featured in the episode, later issued a statement asserting that the content was entirely suitable for minors. He said participants had been briefed months in advance that the episode would differ substantially from the adult version of the programme, with conversations limited to school, hobbies, friendships, and managing academic responsibilities alongside acting.

Tawfik described the episode as a light-hearted guessing game, stressing that it contained none of the adult themes associated with the main show. He added that the atmosphere was playful and informal, noting that competitive elements, including participant ratings, had been removed.

Programme background
 

Launched in early 2022, The Blind Date Show is one of BingeCircle’s most widely viewed digital reality programmes, examining contemporary dating practices in Egyptian society. Its format places two strangers on opposite sides of a partition, allowing them to converse without seeing one another.

Participants progress through structured rounds of questioning on issues such as personal boundaries, lifestyle expectations, and financial attitudes, before deciding whether to pursue a second date ahead of the final reveal. While the show has attracted millions of views, it has also provoked sustained debate over cultural change, the Westernization of social norms, and the public discussion of intimate matters in a traditionally conservative society.

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