Egypt's health ministry, Vezeeta, AstraZeneca launch COVID-19 awareness campaign

Doaa A.Moneim , Sunday 10 May 2020

Hala Zayed
Egypt's Minister of Health Hala Zayed (Photo courtesy of Egypt's Ministry of Health official Facebook page)

Egypt’s Ministry of Health has adopted a number of awareness initiatives in cooperation with the private sector to contain COVID-19’s health impacts and uplift citizens’ awareness about the contagion and the prevention measures.

In this regard, the health ministry signed on Sunday a partnership agreement with healthcare app Vezeeta and pharmaceuticals company AstraZeneca under the theme ‘Your Health Your Power,’ which aims to launch an awareness campaign on social media platforms amid the COVID-19 crisis in order to support Egypt’s government efforts regarding the containment of the outbreak.

According a statement issued by Vezeeta on Sunday, sent to Ahram Online, the two companies are committed to cooperating together through providing scientific materials on how to prevent and counter the disease, in addition to launching an online platform for providing e-learning services, organising virtual lectures touching upon the global experiences in fighting the COVID-19 pandemic.

They also will launch an awareness campaign that involves professors from Egyptian universities and the health ministry to raise awareness among the high-risk segments of the populations on precautionary measures, sanitising, and social distancing, as well as debunking rumours regarding the pandemic.

The initiative also aims at equipping the health ministry’s hospitals with devices and supplies that are required for prevention while treating patients, in addition to providing sustainable medical learning for doctors about the COVID-19 pandemic.

Founder of Vezeeta Ameer Barsoum said that Egypt’s health ministry has taken unprecedented actions to contain the outbreak, adding that Vezeeta has launched the “remotely calling doctors” service to provide medical consultations for individuals across the country amid the COVID-19 crisis.

Executive manager of AstraZeneca Hatem El-Wardani announced that the company will provide therapies for a month for free to patients who are subscribers to the “Partners for Health” service to support them amid the crisis.

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