Signing ceremony. Cashcows.
The transaction aims to connect the Egyptian and Saudi startup and entrepreneurship market and also help mobilize resources and expertise to boost the growth of startups in the Middle East and North Africa (MENA), according to the press release.
The partnership between Cash Cows and VMS includes launching a joint platform for exchanging ideas, collaboration and mutual learning between them to help investors and decision-makers in the realm of entrepreneurship.
Since its inception, the Cairo-based Cash Cows has been supporting numerous startups since to refine their operations and create successful growth strategies through its experience, knowledge and network of exceptional partners.
Egypt has passed legislation in recent years to encourage formation of start-ups as part of overall state support to SMEs and MSMEs.
The country topped the MENA region in securing new funding for startups during 2022 with a total of $45.7 million.
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