Meet Alex Osterwalder and Yves Pigneurat the AUC’swebinar

Reham El-Adawi , Tuesday 19 May 2020

Alex Osterwalder and Yves Pigneur
Alex Osterwalder and Yves Pigneur

The American University in Cairo

Thurs 21, 3- 4pm: “Building Resilient Companies in Times of Crisis and Beyond”, a webinar featuring Alex Osterwalder and Yves Pigneur hosted by The Venture Lab at AUC’s School of Business. 

Osterwalder and Pigneur are the inventors of tools like the Business Model canvas, the Value Proposition canvas and Business Portfolio Mapthat professionals worldwide use to build and design companies. Together, they co-authored several international bestselling books including Business Model Generation, Value Proposition Design and the recently published The Invincible Company. In this webinar, they will be sharing real-life tools, business insights and evidence-based advice for business professionals.

The talk will be moderated by AUC Venture Lab Director and Abdul Latif Jameel Endowed Chair of Entrepreneurship Ayman Ismail. To attend the webinar, please RSVP by emailing Dena Rashed, [email protected] to receive the registration link.



The French Cultural Institute

The Instituteadvisesyou tostay at home to prevent coronavirus and to protect your loved ones.It offers you a variety of entertainment and educational proposals to do in your home alone or with your family.
Through the #of the French Institute, in Egypt, withyou, at home,the institutewill share withnew information through which you can discover several fields, including: museums, audio-visual media, heritage, dance, science, education and language.Be on time with the instituteonits  Facebook pageat 11am and 3pm.You canmake virtual visits to museums, listen to audiobooks, watch parties, continue studying French online and enjoy leisure activities.
After school closures, Culturethèqueis at your service especially for students and subscribers to one of its libraries. In your home, you can view the Culturethèque, a platform that allows you to read and download a large number of sources such as French newspapers, classic and contemporary literary novels, comics, children’s books, and games. You can listen to music and watch concerts and documentaries. You will also find effective and creative ways to study the French language. The Culturethèque platform is open free of charge. The subscription is through your learning card number and the subscription card in one of the libraries of the French Institute in Egypt and used as a user name. Learn French with Culturethèque at: about the platform at Culturethèque:

Best Audio Book of 2020 from the Culturethèque Digital Library

 Join Culturethèqueand choose the best audiobook for 2020 from theCulturethèque Digital Library until June2020, you can participate in choosing the best audiobook for 2020, listen to the clips of the participating books and vote for the best.You can listen to a selectionof books entitled "La Plume de Paon" which includes 5 sections: Classic, Contemporary, Youth and Children, Documentary and Police. You can participate by clicking on the "Vote" button for the best book. You can also discover the Culturethèque digital library, which contains an audio library of contemporary and classical writers. Every word has a story told by Alain Rey. Through a20-minute video, you can travel and learn about some of the French language words.


Goethe Institute

Goethe InstituteCairo offers its courses online. Try it for yourself and make sure that online courses lead to the same success as traditional classes. You can enjoy the institute’s home-learning offers on its official website. On Onleihe, you can find German films, music and books for free. All information is readily available on the Corona page. The Goethe Institutewebsite is at


The House of Arab Poetry

Under the title “Poetry brings us together”, the House publishes a poem daily via the internet and itsofficial page on Facebook, and the poems presented vary to include readings of poets from different ages and schools and are distinctively produced. The meeting link will be posted on the page, half an hour before the evening, so that those interested can follow up before its start.


The Italian Cultural Institute

The Institute in Cairooffers daily multimedia content in several categories representative of the best of the Italian cultural industries, including literature, language, art, cinema, and archeology. To stay updated follow these digital contents and connect to the institute’s official Facebook page: Italian Cultural Institute and Archaeological Center.

As for the teaching of the Italian language, the Institute concludes the first course of the Italian language courses that were fully organized online after receiving many requests by students who want to start studying the Italian language to benefit from the period of quarantine. It continued to provide its students at home with courses covering all levels of the language taught.It will also offer short conversation courses for students wishing to hold this course during Ramadan, to give everyone the opportunity to stay in touch with the Italian language and culture. In addition, the institute launches in Ramadan a second series of videos dedicated to students of the Italian language entitled: “Speak as you Eat”, which was edited by the institute’s professors of the Italian language courses, which search and even display various expressions of the vernacular Italian language, which is often similar to the Egyptian one. Through its social media @iiccairofficial channels, the Institute launched a new series of videos titled: “Notes and Ideas on the Italian Language and Culture” presented by the Director of the Italian Cultural Institute Davide Scalmani who, through video clips, provides various aspects of Italian culture very relevant to the current affairs and topics. The instituteinvites you to follow the hashtags # We Are Italy and#Stay Tuned on IIC CAIRO.In addition, it presents on the other social channels: Instagram and Twitter: STAY TUNED ON IIC CAIRO.




Bibliotheca Alexandrina

The BA called its frequenters to follow up the books that it publishes electronically to provide knowledge on a large scale. The number of books reached about two hundred thousand books on the website of the library of Digital Assets “Dar” for the benefit of researchers and those interested in culture. BA Digital Assets DAR is at

BA website is at

And its Facebook account is

Its YouTube channel is at


*A version of this article appears in print in the 21 May, 2020 edition of Al-Ahram Weekly

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