The week brought together nearly 30 international designers to present collections centred on modest wear. The event highlighted garments characterized by loose cuts, long silhouettes, and head coverings, styles often associated with Muslim women but increasingly embraced by a broader global audience.
Held in France, where debates around religious dress—particularly the hijab—remain prominent and subject to restrictions in public institutions, the event carried added cultural and social significance. Organizers described Paris as a key hub for modest fashion in Europe, reflecting both the scale of its Muslim population and the city’s influence in the global fashion industry.
Designers from across regions showcased diverse interpretations of modest fashion. Collections drew heavily on nature-inspired themes, with floral patterns and soft colour palettes appearing alongside structured, minimalist designs. Turkish, Indonesian, and Australian designers incorporated elements ranging from flowing fabrics and romantic aesthetics to warmer tones and seasonal hues.
At the same time, younger brands introduced a more contemporary approach influenced by streetwear. French labels presented sport-inspired designs, including boxy silhouettes and functional fabrics, aligning with trends seen in global sportswear. Headwear also featured prominently, with creative styling blending traditional scarves with modern accessories.
The event reflects the rapid growth of the modest fashion sector, which is projected to exceed $400 billion in global consumer spending in the near future. While originally catering to Muslim women seeking clothing aligned with religious values, the market has expanded to include consumers from various cultural and lifestyle backgrounds.
Some collections also addressed ongoing debates around modest swimwear. Designs such as the burkini were featured, highlighting tensions between fashion expression and regulation.
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